\[1 - c^{2} - 4c\left( 1 - c^{2} \right) + 4c^{2}\left( 1 - c^{2} \right) =\]
\[= \left( 1 - c^{2} \right)\left( 1 - 4c + 4c^{2} \right) =\]
\[= (1 - c)(1 + c)(1 - 2c)^{2}.\]